Abdias Géraud NOBIME, Young Strategic Director at SONAE, Dismissed from His Position

On October 21, 2024, the Portuguese multinational SONAE announced the dismissal of Abdias Géraud NOBIME, a Beninese project manager who had been praised for his professionalism and dynamism as the youngest manager within the company.

Appointed in January 2023 as the strategic development officer for an ambitious commercial expansion project in Luxembourg, Abdias NOBIME had seen his career rise rapidly. His contract, which was set to extend until January 2025 with a view to renewal, has unexpectedly been cut short.

At this time, the reasons behind this dismissal remain unclear. SONAE, which had previously highlighted Abdias Géraud’s valuable skills, has not yet communicated the motives that led to this decision.

Industry observers eagerly await clarifications on this matter, which raises questions and leaves uncertainty surrounding the circumstances of his dismissal.