ATELIC BUILDS NEW TOOLKIT AIMED AT SECURE, SIMPLE & STRATEGIC AI DELIVERY WITH BUSINESS ROI AS THE MAIN INCENTIVE

ATELIC launches Atelic ‘Studio’, a solution to help businesses across the Middle East understand and utilize a simplified AI framework as a toolkit for industry, health & energy.

With GITEX 2025 just around the corner, Atelic is excited to announce the launch of “Atelic Studio Agentic Solutions”.  An Industry specific solution for the key UAE verticals of Energy, Health & Manufacturing.  These 3 industries alone made up more than half of the United Arab Emirates economy in 2024 (Source) and are crucial enterprise level clients and customers.

Ben Owen (CEO & Co-Founder) said that he believes the world will change once Enterprise grade, trusted AI is used more widely. He continued saying that “We know that every enterprise customer approaches their business slightly different, but having a combination of experts in specific industries, who are also AI experts means we can actually build solutions that have impact and ensure these solutions are then tailored for each customer outcome.  It’s this optimism that has led the 6-month old startup to enlist Amr Awadallah to join their board as a strategic advisor.

Mr. Awadallah is no stranger to the GCC and Technology, having been one of the Founders of Cloudera, and was VP at Google Cloud, before moving to be a founder & CEO of Vectara.  Mr. Awadallah, speaking from his home in California said that “Lorem ipsum dolor, ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.”   Dr. Amr Awadallah is no stranger to the GCC or the global technology landscape and has founded many unicorns, one of which was sold for $5.3B US Dollars.  A co-founder of Cloudera, a former Vice President at Google Cloud, and now Founder & CEO of Vectara, he brings decades of experience in building transformative platforms.

Speaking from his home in California, Dr. Awadallah said: “When the team at Atelic approached me, I recognized their unique strength & positioning.  They are bringing deep industry expertise with Enterprise grade AI solutions to the market. That capability is sorely missing in today’s AI landscape and I am excited to help mentor them and look forward to seeing the meaningful impact they will deliver for customers.”

“The Atelic ‘Studio’ Suite of agents includes the term ‘View’ as a representative of what we aim to achieve as the Human + Agentic partnership takes hold”.  Said David Chalklen, Chief Marketing Officer.  He continued, “Having a supervisory VIEW of data, workstreams, other agents, issues & analytics all combined while using NLP is what our customers asked for, and we delivered”. 

The aptly named “PlainVIEW” is for Energy & ensures drilling agents & data-lakes are co-ordinated for advanced maintenance.  The “MedVIEW” is for doctors to quickly & seamlessly access & review patient file data & co-ordinate with admins for bookings & follow-ups. The “CityVIEW” is for managed buildings & shopping malls to ensure sensor & diagnostic data is streamlined & maintenance anticipated. The team is excited to demonstrate their tools at the GITEX Dubai event, Oct 13 – 17 and will be at the Government Pavillion with ReachDigital in Hall 18, Booth 30.

About Atelic

Challenging the status quo of traditional AI consultancies, Atelic introduces Services-as-a-Software (SAAS²) to drive real business value and trust in AI for enterprises across the GCC. We empower organizations with immediate, measurable outcomes through prebuilt generative AI and agentic solutions, coupled with immersive training and uncompromising data security.