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Keepingly Anchors Philadelphia HQ to Standardize Home Records and Protect Home Equity in Legacy Neighborhoods

Techstars-backed platform standardizes homeowner-controlled records and maintenance data to cut repair risk, support PA programs, and protect homeowner equity.

Keepingly®, the home data and maintenance platform that turns scattered records into a single, homeowner-controlled file, today announced the establishment of its new headquarters in Philadelphia and a statewide initiative to modernize housing transparency.

“We’re proving that transparency is an asset. A homeowner-controlled record turns repairs into preservation and keeps equity and families standing,” said Daniel Smith, Founder and CEO of Keepingly.

Why Now

Philadelphia’s homes are among the oldest in the nation, nearly four in ten were built before 1940, and the median home age exceeds 90 years. That aging stock creates repair, safety, and financing gaps that quietly erode wealth when left undocumented.

What Keepingly Does

  • Digitizes and verifies deeds, permits, inspections, warranties, and receipts into a living property record.
  • Tracks maintenance timelines and flags early risk signals before they become costly failures.
  • Puts owners in control with privacy and consent homeowners decide when and with whom to share proof.
  • Supports repair programs such as Pennsylvania’s Whole-Home Repairs by providing a verified record of needed and completed work.

“Philadelphia and Pennsylvania aren’t just where we’re based, they’re where we’re proving that transparency is an asset, not a buzzword,” Smith added. “When a homeowner can show what’s been fixed, what’s due next, and what’s at risk, equity compounds instead of eroding.”

Early Traction

Keepingly is Techstars-backed, with 10,000 + homeowners on its waitlist, active discussions with city and nonprofit partners, and pilots opening now in legacy-city neighborhoods.
Its freemium model and institutional partnerships ensure access for low- and moderate-income homeowners navigating older housing stock.

Built for Pennsylvania’s Moment

As City Council considers first-year funding for the H.O.M.E. housing initiative, homeowner-controlled records can help document repairs, validate outcomes, and improve reimbursement accuracy wherever agencies choose to deploy such tools.
Keepingly complements the Commonwealth’s repair and resilience agenda by giving agencies, land banks, CDFIs, and developers a homeowner-first data backbone for triage, underwriting, and outcome tracking.

From Home Maintenance to Home Sustainability

By helping homeowners anticipate and finance repairs earlier, Keepingly aims to reduce the $550 billion lost annually to preventable home-repair costs and missed equity nationwide.
The platform’s KeepTrack Score quantifies a home’s “health,” turning maintenance into measurable, reportable equity protection.

Call to Collaborate

Keepingly is forming a Pennsylvania Pilot Cohort of public leaders, housing counselors, community coalitions, and values-aligned investors to standardize transparent home records across legacy neighborhoods.
Request a demo at www.keepingly.com and join the cohort shaping the next standard for equitable, durable homeownership.

About Keepingly

Keepingly is a homeownership sustainability platform helping homeowners manage, maintain, and maximize the value of their homes. The Techstars-backed company offers secure document storage, home-value tracking, maintenance scheduling with reminders, and a historical “home-health” scoring system.
By digitizing records, verifying repairs, and surfacing early risk signals, Keepingly ensures that homeowners—and the institutions that support them—have everything they need to protect and grow their most important asset.

Contact:
Daniel Smith
Keepingly
📞 +1 305-815-7399
✉️ info@keepingly.co

Joseph Wilson

Joseph Wilson is a veteran journalist with a keen interest in covering the dynamic worlds of technology, business, and entrepreneurship.

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