Silver Lining Launches ‘The Economy Is My Business Tour’

A Five-City Tour Empowering Small Business Owners to Reclaim Power, Pride, and Agency in the U.S. Economy

Silver Lining, a global leader in helping Small Business Owners set and achieve financial goals, has announced “The Economy Is My Business” Tour. During a time of growing volatility and uncertainty, Silver Lining is sending a clear message: Small Business is and always has been the heart and soul of the U.S. economy—and the economy is built one small business at a time.

Reclaiming the Economy, One Small Business at a Time

“The Economy Is My Business” Tour is more than an event series—it’s a call to action. Silver Lining is inviting Small Business Owners to reclaim a sense of pride, power, and agency by remembering three essential truths:

• They can change the economy by growing their business.
• They create real impact by generating income for themselves, their families, and their communities.
• They build lasting power by succeeding together, in community.

Five Cities. One Movement.

Silver Lining will host live events in Philadelphia, New York City, Charlotte, Dallas, and Los Angeles, with the generous support of Wells Fargo and in partnership with trusted local organizations in each city.

Each stop on the tour will feature Silver Lining Founder & CEO Carissa Reiniger leading a live silv=r™ workshop, delivering a practical, action-oriented roadmap to help Small Business Owners grow their sales, profit, and long-term sustainability.

Real Access. Real Impact.

Every attendee will have the opportunity to join Silver Lining’s silv=r™ platform at a pay-what-you-can rate, made possible from a Wells Fargo subsidy through the American Small Business Growth Program.

Participants will also receive a silv=r™ swag bag filled with surprises—plus exclusive “The Economy Is My Business” merchandise designed to be worn proudly.

True to the campaign’s mission, every dollar spent on each event will go directly to local Small Business Owners, creating immediate, real-time economic impact in each host city.

Limited Seats, Extraordinary Value

Attendance at each event is intentionally limited. While the true ticket value is $299 per attendee, Wells Fargo’s support allows Silver Lining to offer tickets for just $19, ensuring accessibility for the Small Business Owners who need it most. To RSVP, click here: www.silversmallbusiness.com/economytour.

About Silver Lining

Since 2005, Silver Lining has been on a mission to change the global economy, one small business at a time. Thousands of small business owners in 80 countries globally use their tech-enabled, data-driven, behavior-change science-based, and deeply human small business growth program, silv=r™, to build profitable and sustainable small businesses.

Silver Lining launched silv=r™ Capital in 2021 to help small business owners get access to capital based on their silv=r™ behavioral data (not credit scores) and launched the small. media platform in 2025 to create high-quality content for small business owners. Learn more at www.silversmallbusiness.com.