Selling a used mobile crane worth half a million euros still often depends on personal contacts and word of mouth. TrustedCranes, a new B2B platform launching today, aims to change that by offering professional crane brokerage at zero cost. Through December 31, 2026, the platform waives all commission fees for buyers and sellers of used mobile cranes weighing 30 tons and above — giving crane owners and construction companies a risk-free way to access a global marketplace with full concierge service.
Why the Used Crane Market Needs a New Model
The global market for used mobile cranes — all-terrain cranes, rough terrain cranes, and truck-mounted cranes — is estimated at several billion euros annually. Yet the buying and selling process has changed little in decades. Sellers depend on trade fairs, dealer relationships, and general-purpose listing portals where their machines compete with thousands of other equipment types. Buyers face a different challenge: finding the right crane at the right price often means contacting dozens of companies across multiple countries, with no guarantee of machine quality or seller reliability.
“When a construction company in the Middle East searches for a used Liebherr LTM 1300 or a Tadano ATF 220, they currently have no single platform they can trust for verified listings and professional guidance,” said Robert Richter, founder of TrustedCranes. “We built TrustedCranes to fill exactly that gap — a marketplace where every transaction is personally managed, and both sides can trade with confidence.”
Personal Brokerage Instead of Self-Service
TrustedCranes takes a fundamentally different approach from conventional equipment marketplaces. Instead of connecting buyers and sellers directly, the platform’s team acts as a professional intermediary for every transaction. Buyer inquiries are qualified before being forwarded to sellers. Seller identities and fleet details remain confidential until both parties are ready to engage. This concierge model addresses a core problem in high-value crane trading: the risk of unqualified inquiries, data misuse, and wasted time.
The brokerage service ends at the point of machine inspection, allowing buyers and sellers to finalize terms independently. The standard commission after the free period is 2% of the transaction value, capped at €7,000 — a fraction of what traditional dealers typically charge.
AI-Powered Listings and Intelligent Matching
Every crane listed on TrustedCranes goes through a multi-step preparation process. The platform uses AI-based image processing to automatically remove company logos and license plates from photos, protecting seller anonymity. All listing content is translated into German and English to maximize international visibility. Technical specifications — including lifting capacity, boom length, year of manufacture, operating hours, and condition details — are standardized for easy comparison.
Buyers who cannot find the right crane among active listings can submit detailed search requests. The TrustedCranes team then matches these requests against available inventory, including off-market machines that sellers have chosen to keep private. This matching service is especially valuable for buyers with very specific requirements — for example, a Grove GMK 5250 with less than 3,000 operating hours, or a Demag AC 100 from 2018 or newer.
Seller Privacy as a Design Principle
Fleet operators and crane rental companies often hesitate to list their machines on public marketplaces because it reveals fleet composition to competitors. TrustedCranes addresses this with a privacy-first approach. Sellers can choose to list cranes publicly or keep them off-market, visible only to the admin team for manual matching. Additional privacy controls allow sellers to block inquiries from specific countries, exclude resellers, or set minimum buyer budgets before their listings are shared.
“Some of our most valuable listings will never appear on the public search page,” Richter noted. “The off-market feature gives sellers complete control. They benefit from our buyer network without publicly advertising that they’re selling.”
From Liebherr to XCMG: Full Manufacturer Coverage
TrustedCranes covers every major mobile crane manufacturer on the market. The platform features dedicated pages for Liebherr, the European market leader with its LTM and LTF series; Tadano, whose acquisition of Demag created a global powerhouse in all-terrain cranes; Grove, the American manufacturer known for its GMK line; and Terex, a specialist in rough terrain cranes. Chinese manufacturers Sany and XCMG, whose international market share has grown significantly in recent years, are also represented with full listing support.
Listings range from 30-ton urban all-terrain cranes to heavy-lift machines exceeding 500 tons, covering the full spectrum of mobile crane applications from building construction and wind energy installation to petrochemical projects and bridge building.
International Reach from Day One
The platform launches fully bilingual in German and English, with French, Spanish, and Arabic planned for future expansion. Primary target markets include Germany, the Netherlands, Belgium, Austria, and Poland in Europe, with strong expected demand from the United Arab Emirates, Saudi Arabia, Turkey, India, and Southeast Asia — regions where large-scale infrastructure development is driving continuous need for quality used mobile cranes.
Buyers can save search profiles and receive automated email notifications when new cranes matching their criteria are listed, ensuring they never miss a relevant machine. The platform’s search system supports filtering by crane type, manufacturer, model, lifting capacity, boom length, year of manufacture, operating hours, and price range.
About TrustedCranes
TrustedCranes is operated by IMAOS Online Marketing, a digital marketing agency based in Dresden, Germany. The platform focuses exclusively on used mobile cranes with a lifting capacity of 30 tons or more — tower cranes and stationary crane types are not within scope. The commission-free introductory period runs through December 31, 2026, giving crane owners, rental companies, construction firms, and equipment dealers worldwide the opportunity to test the platform with real transactions at zero cost. For more information, visit www.trustedcranes.com
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