First Exclusive Trade Fair and Congress for Metal Packaging in Latin America Presented to the Market at Launch Event in São Paulo

Dedicated gathering for partners and exhibitors unveiled details of OneCan, a new international business hub set to debut in São Paulo in 2027

São Paulo – A new international meeting point for the metal packaging industry has officially secured its place on the global events calendar. From April 6–8, 2027, the Distrito Anhembi exhibition center in São Paulo, Brazil, will host OneCan – Metal Can Summit & Expo, the first trade fair and congress exclusively dedicated to the metal packaging industry in Latin America.

Created through the joint efforts of three of the industry’s leading associations — Abralatas, ABEAÇO and ABAS — and driven by the real needs of the sector, OneCan will bring together the entire value chain of aluminum and steel packaging under one roof. Last night, the event was officially introduced to the market during an exclusive gathering with partners, exhibitors and industry professionals in São Paulo. The presentation highlighted the event’s business opportunities, key attractions and long-term vision to position Latin America as one of the world’s leading hubs for the metal packaging industry.

The metal packaging sector plays a strategic role in Brazil’s economy. Together, the three founding associations represent companies generating more than BRL 55 billion (EUR 9.23 billion) in annual revenue and supporting approximately 52,000 direct jobs. Brazil also holds a prominent position on the global stage. The country is currently the fourth-largest aerosol producer in the world and the third-largest market for aluminum beverage cans, with more than 34 billion units sold annually.

Beyond traditional food and beverage applications, OneCan has been designed to represent the full diversity of the metal packaging industry. Among the sectors with the greatest growth potential are cosmetics, personal care, paints and coatings, household products, pharmaceuticals and industrial applications — all markets that continue to increase their demand for sustainable, recyclable and high-performance packaging solutions.

Organized by Koelnmesse Brasil, OneCan was created with the mission of connecting these diverse industries through a single platform focused on business, innovation and knowledge exchange. The event will showcase solutions in design, technology and circular economy, while also featuring an international congress organized around three main content tracks: Innovation, Sustainability and Market Trends. In addition, attendees will have access to an exclusive matchmaking program connecting exhibitors with strategic buyers from Latin America and other regions worldwide.

Leveraging synergies with the Food & FoodTec sectors, OneCan will take place simultaneously with Anuga Select Brazil, the leading food and beverage trade fair in Brazil and  one of Koelnmesse’s flagship events in the country. Koelnmesse’s global expertise in organizing leading trade fairs across multiple industries will enable São Paulo to welcome a diverse range of markets, companies and international buyers, further expanding the reach of the Brazilian and Latin American metal packaging sectors. With operations spanning dozens of countries and a global business network built over decades, the company aims to transform São Paulo into a strategic hub for the metal packaging industry.

“We are building much more than a trade fair. OneCan is being created with a truly international vocation and the purpose of connecting the Latin American industry with the world’s leading markets. Koelnmesse’s experience allows us to bring together exhibitors, buyers and industry leaders from different segments, positioning São Paulo at the center of business opportunities across the metal packaging value chain,” says Beni Piatetzky, Managing Director of Koelnmesse Brasil.

Koelnmesse events attract approximately 2.5 million visitors and more than 43,000 exhibitors worldwide every year. The company’s global portfolio includes some of the most important international business events, fostering connections between industries, markets and strategic regions. “Drawing on our international experience, we believe that when an industry reaches the right combination of relevance, innovation and transformation, it deserves its own dedicated platform. The Brazilian metal packaging industry embodies all of these qualities. OneCan is a highly strategic investment, as our goal is to establish the leading meeting point for the metal packaging value chain in Latin America. The launch also complements and expands Koelnmesse’s international FoodTec portfolio, creating new synergies between food production, processing and packaging technologies and reinforcing our commitment to supporting the future of sustainable food systems,” says Bastian Mingers, Vice President of Trade Fair Management at Koelnmesse.“

OneCan now joins this international portfolio with the ambition of writing a new chapter for the Brazilian and Latin American metal packaging industries. More than 3,000 visitors from Brazil and abroad are expected to attend the inaugural edition.

Companies interested in participating can register through the event’s official website.

Koelnmesse – worldwide trade fairs for the food industry and food production:

Koelnmesse is an international leader in organizing global trade fairs for the food and beverage industry as well as for food production. With events such as Anuga, Anuga FoodTec, ISM, and ISM Manufacturing (formerly ProSweets Cologne), Koelnmesse covers a wide spectrum – from ingredients to production, packaging, finished products, and the latest technologies and innovations. These globally renowned trade fairs, held in Cologne, Germany, set benchmarks in their respective sectors. In addition, Koelnmesse organizes numerous industry-specific trade fairs in key markets worldwide, including Brazil, China, India, Italy, Japan, Colombia, Thailand, and the United Arab Emirates. Through these global activities, Koelnmesse offers its clients tailored events and leading regional trade fairs across various markets, providing a foundation for sustainable international business. Koelnmesse is thus ideally positioned to drive innovation and development in both the food industry and food production. 

Further information: Anuga FoodTec worldwide | Anuga FoodTec

The next events:

Anuga FoodTec, 23.02 – 26.02.2027, Cologne 

ISM Ingredients, ISM Manufacturing 31.01 – 03.02.2027, Cologne

Anuga FoodTec India, 29.09. – 01.10.2026, Mumbai 

Cibus Tec, 27.10. – 30.10.2026, Parma 

Labotec 27.10. – 28.10.2026, Parma 

Anuga FoodTec India Dairy, 28.– 30.04.2027, New Delhi 

Andina Pack, 09.-12.11.2027, Bogotá

Karen Villerva
karen.villerva@agenciacasa9.com.br
+34 67 67 86 042