Profitable within six months of launch, Laters.com offers over 100 ways to pay for a flight, from installment plans to cryptocurrency
SINGAPORE — Laters.com, the payments-first online travel agency formerly known as Fly Fairly, today announced a US$1.5 million seed round led by XBO Ventures, the investment arm of XBO.com, the global digital-asset platform, and the completion of its rebrand from flyfairly.com to laters.com.
The round drew angel investment from operators across payments, fintech and enterprise technology, all investing in a personal capacity.
Laters.com sells flights on 650+ airlines and lets travelers pay in full with a digital wallet or cryptocurrency, or over time with one of around 40 buy now pay later and installment plans. It offers more ways to pay for a flight than any platform in the world, over 100 in total. The overwhelming majority of its payment volume is non-card, the inverse of the rest of the industry.
XBO Ventures invested US$25 million in payments infrastructure company Rapyd’s US$500 million Series F, alongside investors including BlackRock, Fidelity and General Catalyst, as reported by Axios Pro Fintech Deals on 10 September 2025.
Laters.com accepts stablecoins and 70+ other cryptocurrencies, settled at checkout like any other payment method, and its crypto customers spend more than twice as much as the average customer, typically on long-haul trips and higher cabin classes.
“Nobody should lose the fare they found because payday is two weeks away,” said Alex Yardley, Founder and CEO of Laters.com. “Family, work, a wedding: some trips cannot wait. Laters.com fixes the price today and spreads the cost, so the people who plan ahead are not the ones who pay the most.”
Yardley founded Laters.com after twenty years in travel and e-commerce: eBay’s EMEA leadership team, Senior Director at Booking Holdings leading partnerships for Agoda and Booking.com across Asia Pacific, and most recently Managing Director at ShopBack.
“We back companies that turn digital assets into something people actually spend. Laters.com has done that at one of the sharpest points of friction there is: paying for a flight. The majority of its volume already moves outside the card networks, and that is where we think this market is going,” said Dor Maman, Co-Founder and CFO, XBO.
“I look for founders who know exactly which problem they are solving, and having known Alex and his incredible work ethic firsthand, I know the track record he brings to the table. Making payment choice the product rather than a detail at the end of checkout is the right call, and I have full confidence he will give his absolute all to push this team to the top of the travel space,” said Dor Isseroff, Chief Operating Officer of Tango.me, who invested in the round personally as an angel.
Two public tools
Which pay-later provider a traveler can actually use depends on the country they book from, and that information sits scattered across provider terms and airline checkouts. Laters.com publishes a free country-by-country guide to fly now pay later providers, from Klarna and Afterpay to Zip and Atome, at https://laters.com/fly-now-pay-later.
The Laters.com Payment Score, at https://laters.com/payment-score, rates the pay-later providers at the Laters.com checkout out of 10 on repayment flexibility, interest rate, eligibility and approval process.
No provider pays to be scored, ranked or placed. Laters.com earns the same margin whichever way a traveler pays.
Payments built for flights
Laters.com is a direct-to-consumer merchant of record, running payment architecture built in-house and designed to maximize conversion in aviation. It earns a margin on the fare and on ancillaries rather than charging a booking fee.
Profitable and growing
Laters.com launched from Singapore in August 2024 and has been profitable every month since February 2025. It is now at a run rate of over a million travelers a year finding flights on the platform. The United States quickly grew to become its largest market, while Asia Pacific remains where the company is built and run. Consumer response to the platform has been overwhelmingly positive: 4.8 out of 5 on both Google and Trustpilot.
“Over 100 ways to pay is an enormous number of possible checkouts, and almost all of them are wrong for the person looking at the screen,” said Foo Shi Hong, Head of Product and Engineering at Laters.com and co-founder of Gen Z travel platform LFG. “The engineering problem is not offering choice, it is offering the three options that matter and hiding the rest. The team builds fast and ships faster, and there is a lot more of that landing in the second half of the year.”
The company rebranded from Fly Fairly to Laters.com in June 2026. Same company, same team, same flights: bookings, airline coverage and customer accounts carried over unchanged. New business lines land in the second half of 2026, and the brand had to work beyond flights.
What the funding enables
The seed capital funds growth of the Laters.com brand, expansion of the core business, and new products and verticals.
“Millennial and Gen Z travelers have spent a decade adapting to a booking experience built for their parents,” said Yardley. “We built Laters.com around how this generation actually pays, and it turns out what we built works well beyond flights. So we are doubling down on what works, and building for the needs this generation has been quietly working around for years. Some of that is travel. Some of it is not.”
About Laters.com (formerly Fly Fairly)
Laters.com is a payments-first online travel agency, founded in Singapore in 2023. It lets travelers choose how they pay for a flight, in full or over time, across over 100 payment methods. The price shown upfront is the price paid: no hidden fees, no add-ons at checkout. Headquartered in Singapore, serving travelers across 16 markets. Laters.com is a trading name of Fly Fairly Pte Ltd, a Singapore Tourism Board licensed travel agent, license TA04059, independently verifiable on the STB public register. Learn more at https://laters.com.
Media contact
press@laters.combr
Additional background for accurate citation. Nothing below repeats the release.
- Founder and CEO, full titles: at Booking Holdings, Senior Director of B2C Strategic Partnerships; at eBay, Head of Marketing and Business Development for EMEA, based in their California and Swiss offices.
- Also quoted: Foo Shi Hong joined Laters.com through its 2025 acquisition of LFG, a Gen Z travel-discovery platform he co-founded.
- Board advisor: Arvin Singh, who built and sold Singapore buy now pay later company Hoolah.
- Team: Around 30 people, fully remote, across Asia Pacific, including Senior Payments Architect Vishal Mehta, previously at Expedia and Microsoft.
- The Laters.com Payment Score, methodology: Set by the Laters.com editorial team from each provider’s published rates, plan terms and eligibility criteria for flight bookings, plus traveler feedback and independent research. Eight providers carry a published score as of 16 August 2026. https://laters.com/ways-to-pay lists all supported payment methods.
- Customer base: Primarily Millennial and Gen Z travelers, who globally account for 65% of the total addressable online flight sales market. Millennials hold around 70% of global crypto wealth. Three quarters of US Gen Z have used a buy now pay later product.
- Third-party validated metrics, Stripe case study, stripe.com/customers/laterscom: customers using local and flexible payment methods book 35% more often and spend 24% more per booking than card customers; buy now pay later customers generate an average order value more than 3x higher than card users; zero successful chargebacks since enabling Stripe Radar.
- Rebrand mechanics: flyfairly.com redirects to laters.com, path-preserving, so existing links continue to resolve. Publications that covered Fly Fairly can update references and links directly to laters.com.