Klenne Choice is officially hitting American Shelves – While the industry hides its formulas behind “parfum” or “fragrance”, the cruelty-free, Klenne Choice USA-made brand puts everything on the label: botanical skincare with no parabens, no phthalates – and BPA-free airless packaging.
SAN FRANCISCO, CA / October 2026 / Klenne Choice, a botanical clean skincare brand proudly made in the USA, has officially expanded its two ritual-based skincare lines. This expansion presents consumers with a radically transparent alternative in an industry often filled with hormone-disrupting chemical ingredients.
“Consumers shouldn’t need a chemistry degree to know what they put on their skin. Somewhere along the way, the beauty industry decided mystery was a luxury – that one word, “fragrance” or “parfum” could stand in for dozens of chemicals nobody has to name, and that a label should take a scientist to decode. We don’t buy that,” said Founder of Klenne Choice. “We built this brand on a simple promise: we never include chemical ingredients simply to cut production costs, and if we can’t clearly explain their purpose, they won’t be found in our products.”
Every element in Klenne Choice’s products is meticulously designed with skin, health and the planet in mind – and that care doesn’t stop at the formula. It starts with what’s inside the bottle; botanical, clean ingredients with no parabens, no phthalates and no synthetic “fragrances” or “parfum”. And it extends to the bottle itself. Klenne Choice uses BPA-free containers, because your packaging shouldn’t add chemical exposure to the very routine meant to protect your skin – bisphenol A1 is a known endocrine disruptor, and it has no place in touching your skincare. The airless packaging goes further: by keeping air out, it shields the formula from oxidation, helps keep botanical actives potent to the very last pump. It also dispenses nearly every drop, so less product goes to waste. Clean inside, clean outside – that’s the whole point!
About Klenne Choice
Klenne Choice is a groundbreaking brand in the skincare industry, committed to providing botanical, clean, and cruelty-free products proudly made in the USA. Rooted in ingredient transparency, Klenne Choice avoids the use of parabens, phthalates, and synthetic fragrances, and is committed to steering clear of toxic mixtures that could potentially contribute to carcinogen formation. Learn more at www.klennechoice.com and follow @klennechoice on Instagram.
Media contact: support4@klennechoice.com
RESOURCE:
1. National Library of Medication, “An insight into bisphenol A, food exposure and its adverse effects on health”, https://pmc.ncbi.nlm.nih.gov/articles/PMC9671506/
SOURCE: Klenne Choice
