With a computer science degree and more than 12 years in search, the founder of D&D SEO Services and Danielle Birriel Consulting now gives companies two routes into AI answers: hand the work off, or learn to run it themselves.
“A business owner should not have to pick between hiring an agency and understanding their own visibility. One of my companies does the work. The other one teaches it. Both exist so that when a customer asks an AI who to call in Florida, the answer is you.”
Danielle Birriel
FORT MYERS, Fla. (November 10, 2026) Customers are starting to ask ChatGPT, Gemini, Perplexity and Google AI Overviews who to hire before they ever look at a list of search results. In response, Danielle Birriel, one of Florida’s most experienced AI SEO specialists, is widening the AI search advisory work she delivers through her two companies.
The first, D&D SEO Services, is her local SEO agency in Fort Myers. The second, Danielle Birriel Consulting, advises owners, executives and marketing teams who need a clear AI search strategy at the leadership table.
Two companies, two ways to work with her
- D&D SEO Services takes the work off a service business’s plate. Clients get local SEO and AI search optimization built on the agency’s own D&D Visibility Engine™ and its Agent-Ready SEO framework. Birriel leads every account herself, and agreements run month to month.
- Danielle Birriel Consulting is for teams that want to build the skill internally. It covers strategy, advisory and training for business owners, in house marketers and other agencies getting ready for generative engine optimization (GEO) and answer engine optimization (AEO).
An engineer’s approach to search
Birriel earned her Master’s degree in Computer Science at the University of Central Florida. Since then she has spent more than 12 years in SEO, running over 500 campaigns for more than 100 businesses in 20 plus industries.
“Most people selling AI SEO learned it from a webinar last year,” Birriel said. “I studied how these systems are built. I look at how a model finds a source, checks it against other sources and decides whether to quote it. Then I build a client’s online presence to pass each of those steps. That is engineering work, and it is very different from repackaging old SEO tricks under a new name.”
Her own agency is the proof of concept. D&D SEO Services holds an AI Visibility Score of 78, with 2,349 brand mentions and 136 of its pages cited by AI engines.
Results for clients
One Southwest Florida plumbing company now receives 128 calls a month from search. Its organic sessions grew 170 percent while its advertising spend dropped 60 percent. All three figures were verified in GA4.
Birriel works with businesses in Fort Myers, Cape Coral, Naples, Sarasota, Tampa, Orlando and Miami. Her advisory services are open to companies anywhere in the United States.
“Asking an AI for a recommendation is quickly becoming a habit, the same way searching Google once did,” Birriel said. “The companies that earn those recommendations this year will be very hard to catch next year.”
About Danielle Birriel
Danielle Birriel founded D&D SEO Services in Fort Myers, Florida, and leads Danielle Birriel Consulting as its principal advisor. A University of Central Florida graduate with a Master’s in Computer Science, she has worked in search for more than 12 years. She helps local and service businesses get found on Google Search and Google Maps, and get cited in AI Overviews, ChatGPT, Gemini and Perplexity.
Media Contact
Company: D&D SEO Services
Contact: Danielle Birriel
Phone: 239-276-8138
Website: dndseoservices.com
