Business Health Matters™, founded by 4X INC 5000 CEO and author Alan Wozniak, today announced the launch of the FREE 1-Minute Business Success Quiz. This breakthrough micro-assessment gives entrepreneurs an instant snapshot of their company’s operational and strategic health.
Rooted in Wozniak’s acclaimed book The Small Business BIG EXIT, the quiz distills more than three decades of real-world business leadership into a fast, data-driven diagnostic. In just 60 seconds, leaders can identify blind spots, benchmark their performance, and pinpoint where improvements will create the biggest impact.
“So many entrepreneurs operate in reactive mode, unaware of where their real blind spots are,” said Alan Wozniak, CEC, CIEC, President of Business Health Matters. “This quiz gives them clarity—in one minute—so they can refocus, make smarter decisions, and grow intentionally.”
A New Analytical Tool for Today’s Business Environment
The 1-Minute Business Success Quiz evaluates performance across eight essential pillars of a healthy, scalable business:
- Business Strategy Vision
- Operations
- Marketing
- Culture
- Sales
- Financial Health
- Customer Centricity
- Exit Readiness
Using an algorithmic scoring model based on The Small Business BIG EXIT framework, the tool generates an immediate Business Health Score along with a personalized performance snapshot. Each participant also receives a free executive summary report highlighting strengths, vulnerabilities, and targeted areas for improvement.
Wozniak and his team designed the quiz in response to a growing need for accessible, evidence-based business diagnostics—especially among small and mid-sized enterprises that lack the time or resources for full-scale strategic assessments.
Market Context: Rising Demand for Data-Driven Coaching & Advisory Tools
Global trends underscore the relevance of the new tool. According to the International Coaching Federation and IBISWorld, the business advisory and coaching sector is expected to exceed $7.3 billion by 2025, fueled by demand for performance analytics, leadership development, and AI-enhanced management resources.
The Business Health Matters methodology aligns with these shifts by combining qualitative insights with quantitative scoring, offering a structured approach that helps organizations quickly identify priorities and reduce operational risk.
With a 50% mortality rate for businesses failing within the first 5 years, the 1-Minute Business Success Quiz is imperative.
A Framework Built on the Eight Pillars of a Healthy, Sale-Ready Business
The assessment leverages Wozniak’s proven 8-Pillar Model, an integrated framework that measures:
- Strategic alignment
- Operations efficiency
- Marketing effectiveness
- Team culture
- Sales performance
- Financial discipline
- Customer retention
- Exit and succession preparedness
Each factor contributes to a composite Business Health Index, empowering leaders to make informed, data-driven decisions that support immediate improvements and long-term sustainability.
The Book Behind the Framework: The Small Business BIG EXIT
The principles behind the quiz are explored in depth in Wozniak’s latest book,
The Small Business BIG EXIT: A Proven Framework for Building a Healthy, Scalable, and Sale-Ready Company.
The book is available at major retailers:
- Amazon: https://www.amazon.com/Small-Business-Big-Exit-Healthy-ebook/dp/B0FHC21M9Q
- Barnes & Noble: https://www.barnesandnoble.com/w/the-small-business-big-exit-alan-wozniak/1148226520
About Business Health Matters™
Business Health Matters™ is a professional development and business analytics organization dedicated to helping small and mid-sized businesses improve performance, boost scalability, and prepare for successful exits. Through leadership training, performance diagnostics, and AI-powered assessment tools, the company empowers organizations to build healthier, more valuable enterprises.
Founded by veteran entrepreneur and 4X INC 5000 honoree Alan Wozniak, Business Health Matters delivers data-backed resources that support strategic planning, operational excellence, and long-term value creation.
