Home BreakingIn a Distracted World, Ansera Makes the Case for Awe

In a Distracted World, Ansera Makes the Case for Awe

by Joseph Wilson
4 minutes read

Ansera launches as a unified national leader in experiential strategy and production, bringing research, scale, and human insight to live experiences.

Ansera today officially launches as a new national force in experiential strategy and production, bringing together three long-standing industry leaders – High Output, L!VE, and Sardis – under one integrated brand and shared vision. Backed by Willistown Capital, Ansera combines over a century of collective expertise at a time when people are increasingly hungry to feel something real – bringing intention and depth to live experiences in an increasingly distracted world.

With in-person experiences firmly reestablished across industries, expectations have evolved. Attention is harder to earn, presence is harder to sustain, and outcomes face greater scrutiny than ever before. Ansera enters the market with a clear belief that experiences should be felt first, while also delivering meaningful, measurable impact.

“Live experiences are no longer competing with one another – they’re competing with never-ending distractions,” said EJ Corporan, Director of Marketing and Growth at Ansera. “For a long time, this industry has relied on surface-level metrics and instinct. Our clients are asking deeper questions about attention, memory, and meaning, and Ansera is built to answer those questions through research, insight, and a more rigorous understanding of how people actually experience moments together.”

At the center of Ansera’s positioning is a commitment to research-driven experiences, including the development of a dedicated research initiative focused on the physiological and psychological effects of live experiences. Described internally as the “study of awe,” this work draws from neuroscience, psychology, behavioral science, and anthropology to better understand how moments of collective presence shape attention, emotion, memory, and decision-making. Emerging research shows that experiences rooted in awe can reduce stress and anxiety, help regulate the nervous system, boost creativity and openness, and significantly improve memory retention. Ansera aims to translate these insights into measurable methodologies that inform how experiences are designed and why they resonate long after the moment ends.

“For decades, this industry has relied on trial and error with only anecdotal success,” said Darren Fultz, CEO at Ansera. “We’re moving beyond assumptions about what makes an experience successful. Our goal is to help clients understand why certain moments resonate, linger, and inspire action – and how to design for that intentionally.”

ANSERA AT A GLANCE: KEY FACTS  
Founding Companies: High Output, L!VE, and Sardis Unified Brand: Ansera Ownership & Support: Backed by Willistown Capital   Scale & Footprint: 150+ specialists across offices in key U.S. markets   Core Capabilities:   Experiential strategy and designCreative and content developmentLive, hybrid, and virtual productionTechnical production and systems integrationResearch-driven experience design   Focus: Designing live experiences grounded in human insight, psychology, and measurable impact   Launch Timing: January 2026

That research-forward approach is supported by the formal consolidation of High Output, L!VE, and Sardis, three companies with complementary strengths across experiential design, creative strategy, and technical production. Together, they form a single, integrated platform spanning strategy, creative, production, systems integration, and technical execution across live, hybrid, and virtual environments.

With a deep bench of professionals, and offices across key U.S. markets, Ansera supports experiences ranging from global brand activations and corporate gatherings to complex, high-stakes live productions. Operating as one cohesive team allows clients to move with greater clarity and confidence, gaining scale and consistency without sacrificing creative ambition.

“This wasn’t about getting bigger for the sake of growth,” Fultz added. “What drew us to this space was the clear gap between small, local operators and large corporate players. There’s real demand for a high-touch market leader that brings scale, visionary perspective, and care together – grounded in research and a deeper understanding of how people actually experience moments. Ansera is built to fill that space – combining talent, infrastructure, and vision in a way the industry hasn’t seen before.”

Organizations are under increasing pressure to clearly articulate the business impact of their events. Ansera answers that challenge through research-driven experience design and the development of meaningful metrics that connect emotion, engagement, and outcome. By grounding experiences in research and insight, Ansera helps organizations understand where live engagement fits within broader business and cultural goals – and equips leaders and event professionals with the data and narrative needed to clearly communicate impact, value, and long-term return.

“We believe awe is a catalyst,” Corporan added. “Psychology shows that when people feel something together, it changes them chemically. How they listen, how they remember, and how they act. That’s the power we’re designing for.”

ABOUT ANSERA

Ansera designs and produces research-driven experiences that move audiences and elevate brands. Built from the unification of High Output, L!VE, and Sardis, Ansera combines strategy, creative, and production under one integrated platform. With more than a century of collective experience and a commitment to understanding the human impact of live engagement, Ansera helps organizations craft moments that inspire presence, deepen connection, and deliver measurable outcomes. For more information, please visit: ansera.com.

For more information, please contact Jon Bleicher at Prospect PR

jon@prospectpr.com; 973.330.1711

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