Pietential has been recognized by HR Tech Outlook Magazine as one of the Top Employee Wellbeing Platforms of 2025. The award celebrates Pietential’s pioneering role in defining a new standard—and a new category—in HR Tech: the Wellbeing Intelligence Platform, which measures workforce wellbeing with scientific accuracy, objectivity, and measurable business impact.
Creating a New Category: Wellbeing Intelligence
While traditional HR tech focuses on engagement, performance, and retention metrics that reveal outcomes after the fact, Pietential measures the leading indicator behind them all: employee wellbeing.
Built on a psychometrically validated framework inspired by Maslow’s Hierarchy of Needs, Pietential translates human wellbeing into quantifiable, actionable, and visualized data. Its five-domain model—Physiological, Safety, Belonging, Self-Esteem, and Self-Actualization—and twenty subdomains provide leaders with a full-spectrum view of their workforce. This enables organizations to identify wellbeing patterns by demographic, predict risk, and plan targeted interventions where they are needed most.
“Organizations now understand wellbeing as the primary driver of engagement, performance, and retention—and they can finally measure it. Pietential quantifies wellbeing objectively and without the conflicts inherent in most assessments, which often exist to sell add-on solutions or consulting,” said John Starling, Founder and CEO of Pietential. “This recognition from HR Tech Outlook underscores what we’ve built: a new category of people analytics that makes wellbeing measurable, comparable, and actionable across the organization.”
Fast and Scalable
Unlike most wellbeing platforms that require months (or even years) and significant resources to implement, Pietential can be deployed in under 30 minutes—with no integrations needed. Employees complete a five-minute assessment and instantly view a visualization of their wellbeing, along with longitudinal insights, feedback, and access to an AI-driven wellbeing companion.
HR, Benefits, and People Analytics leaders gain a continuous, real-time view of wellbeing across teams, departments, and demographics through intuitive dashboards that support proactive decisions and resource alignment.
Guiding Self-Growth Through MyMazlow™
At the individual level, Pietential includes MyMazlow™, an AI-driven interactive wellbeing companion that guides users through reflection and growth conversations correlated with their assessment results. This research-based guide helps individuals understand and act on their wellbeing insights—reinforcing Pietential’s philosophy of empowerment over prescription.
Building the Foundation for the Future of Work
Pietential’s model has proven particularly valuable in high-burnout industries such as healthcare, IT, pharma, biotech, education, and professional services, where early detection of wellbeing decline can prevent disengagement and turnover. With rapid scalability and data-driven clarity, Pietential helps organizations transform wellbeing from a cost center into a strategic advantage.
“For leadership teams—especially in companies that genuinely prioritize employee wellbeing—Pietential is the missing data layer in their HR and benefits stack. For a fraction of what they already spend, Pietential tells them conclusively (and objectively) whether they’re moving the margin on wellbeing—and for whom.”
About Pietential
Pietential is the science-backed Wellbeing Intelligence Platform (WIP) that enables organizations to measure, visualize, and monitor workforce wellbeing in real time. Combining psychometric precision with visual analytics and guided self-growth tools, Pietential helps employers identify risk early, validate program impact, and support every employee’s journey to thrive—and every organization’s mission to grow.
Visit www.pietential.com for more information.
Media Contact
Pratheepa Kannan
Vice President – Marketing
pratheepa@pietential.com
