Home BusinessSparados Rolls Out SmartPass: Branded Digital Passes in Apple & Google Wallet

Sparados Rolls Out SmartPass: Branded Digital Passes in Apple & Google Wallet

by Joseph Wilson
4 minutes read

Businesses of any size can now register for SmartPass online, start on a free plan and get platform access within one business day, with no KYB verification and no developers required.

Warsaw, Poland,–  Sparados, a Polish technology company, has opened self-service online registration for SmartPass, its platform for designing, sending and managing branded digital wallet passes in Apple Wallet and Google Wallet. Any company can now sign up through a short online form, select a plan (including a free plan for up to 10 passes) and receive access to the platform within 24 hours.

With SmartPass, brands can deliver loyalty cards, event tickets, vouchers, insurance policy cards and membership cards straight to their customers’ iPhones and Android phones. The recipient adds a pass with a single tap and doesn’t need to install any additional app.

A pass that keeps working after it is saved

A saved pass becomes a direct channel between a company and its customer. Its content can be changed at any time, and each update can trigger a notification on the phone’s lock screen. Companies use this to share offer changes, policy renewal reminders, event details and other time-sensitive information.

Sign-up without KYB

SmartPass registration takes one short form. Sparados’s virtual payment cards require full Know Your Business (KYB) verification, but SmartPass does not, so onboarding is much faster. Once the account is active, a company can design and send its first pass on the same day, without developers and without building its own mobile app.

Three steps to the first pass

  1. Register the company. Enter basic details (company name, tax/VAT ID, country and contact details), choose a plan, a monthly or annual billing cycle and a billing currency (PLN, EUR or USD).
  2. Confirmation. A confirmation email arrives right away while Sparados verifies the basic company details.
  3. Start issuing. Within 24 hours the company receives login credentials and an invoice, and can start creating pass templates.

Design, distribution and analytics in one place

In the Sparados platform, teams build passes in their own brand identity: colors, logo, dynamic text fields, QR codes or barcodes and links on the back of the pass. Passes can be sent one by one or in bulk by email, SMS, direct link or QR code (on screen or printed). Updates can be made manually in the web panel or automatically at scale through the API and CRM integrations. Built-in analytics show how many passes have been installed, which updates have been delivered and how customers engage.

Pricing based on passes sent

  • Free plan: up to 10 sent passes, for testing or small projects.
  • Paid plans: up to 500, 2,000 or 10,000 passes, plus custom enterprise packages for larger volumes.
  • Annual billing: up to 17% cheaper than monthly billing.

Only sent passes count toward the plan limit. Sparados charges no platform, maintenance or API fees. Creating templates, updating passes and sending lock-screen notifications are included free of charge. Sent passes never expire, and purchased packages have no time limit.

Use cases across industries

  • Insurance: digital policy cards and claims credentials
  • Travel and hospitality: boarding passes, booking confirmations and hotel keys
  • Events and ticketing: mobile entry tickets and VIP passes
  • Fintech and retail: loyalty cards and promotional vouchers
  • Health and fitness: gym memberships and class passes
  • HR and corporate: digital employee IDs and benefit cards

SmartPass also works alongside Sparados’s virtual payment cards. For example, an insurer can attach a virtual claim payout card to a travel insurance pass. Each service has its own registration process.

“With SmartPass by Sparados, you can turn digital passes into dynamic marketing tools by driving repeat purchases, promoting special offers, and launching flash sales directly through native wallets.” – Michał Stachera, CEO, Sparados

Availability

Online registration for SmartPass is open now at https://www.sparados.com/smartpass-registration. Plans and prices are listed at https://www.sparados.com/smartpass-pricing, and product details at https://www.sparados.com/smartpass.

About Sparados

Sparados S.A. is a Polish technology company. Its SmartPass platform lets businesses create, send and update branded digital wallet passes in Apple Wallet and Google Wallet. Its Business Expense Management platform issues virtual corporate cards in seconds and automates expense processing, with integrations for accounting systems. More than 100 B2B clients have used Sparados solutions.

Media contact

Michał Stachera, CEO

michal.stachera@sparados.com

+48 781 761 200

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